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Sales is surrounded by myths and received wisdom, but it doesn't have to be that way. Sales Genius brings together 40 proven pieces of research in one place and shows how to implement them to achieve success.
There is a raft of myth and hearsay around sales as well as thousands of books, most of which disagree with each other. Sales Genius presents a new and different approach. It cuts through the noise to bring you proven research from around the world that you can use to reach your goals at work.
Graham Jones, a workplace psychologist and a leading authority on sales, has read thousands of journal articles, books and pieces of research, so that you don?t have to. He has pulled together the 40 most rigorous and compelling pieces to each form a chapter of Sales Genius. And each chapter not only describes the research, it also shows you how to take advantage of it in your work.

• Sales Rank: #3324878 in Books
• Published on: 2015-11-24
• Released on: 2015-11-24
• Original language: English
• Number of items: 1
• Dimensions: 8.50" h x .50" w x 5.50" l, .62 pounds
• Binding: Paperback
• 288 pages

Review
Graham Jones has come up with a great book with some fascinating insights that explode some of the myths around sales, sales management and sales strategy. It is right for its time. Most "sales training" consists of training people how to sell rather than explaining how and why the other person is likely to buy. This book is long overdue and will be an essential guide as we all lead our sales teams towards 2020. -- Phil Jesson, Academy for Chief Executives What a great read. Some sad facts about the old-school approach to telemarketing with some really great advice. Well worth the read. An insightful look at the world of sales. -- Anthony Stears, The Telephone Assassin As a sales specialist I'm impressed by the amount of detailed research which supports the information in each chapter. Very different from most sales books which rely on the author's experience or opinions. Also, the volumes mentioned at the end of each chapter are extremely helpful and again quite different from other sales books. -- Andrew Docker, Andrew Docker Associates

About the Author
Graham Jones is a leading authority on the science of selling. He is a Member of the British Psychological Society, a Visiting Lecturer at University of Buckingham Business School, and an Associate Lecturer at the Open University. He has written more than twenty books, which have been translated around the world.

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• Sales Rank: #1084519 in eBooks
• Published on: 2013-09-01
• Released on: 2013-09-01
• Format: Kindle eBook

About the Author
Tom Coffing has passed all 6 Teradata Certifications and is a Teradata Certified Master. Tom is often referred to as Tera-Tom because he has trained over 8,000 Teradata students over the past decade. Tom is considered one of the best technical speakers in the world. Tom has numerous data warehouse books on the market. They have been translated to many different languages and read in over 20 countries.

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About the Author

Pat Pattison is a professor at Berklee College of Music, where he teaches lyric writing and poetry. His books include Writing Better Lyrics, The Essential Guide to Lyric Form and Structure, and The Essential Guide to Rhyming. In addition, Pat has developed three online lyric writing courses for Berklee’s online school, and has written articles for a variety of industry publications. His internationally successful students include multiple Grammy winners John Mayer and Gillian Welch. He lives in Boston, Massachusetts.

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Product details

Paperback: 304 pages

Publisher: Writer's Digest Books; Second edition (January 8, 2010)

Language: English

ISBN-10: 1582975779

ISBN-13: 978-1582975771

Product Dimensions:

5.5 x 1 x 8.4 inches

Shipping Weight: 11.4 ounces (View shipping rates and policies)

Average Customer Review:

4.5 out of 5 stars

213 customer reviews

Amazon Best Sellers Rank:

#8,822 in Books (See Top 100 in Books)

This is an excellent book which not everyone will like.If you want a book that you can skim through with lots of lists that you can quickly digest, put into use and immediately improve your songwriting, then buy something else like Robin Frederick's book "Shortcuts to Hit Songwriting: 126 Proven Techniques for Writing Songs That Sell", which is a great book in its own right:(http://www.amazon.com/Shortcuts-Hit-Songwriting-Techniques-Writing/dp/0982004001 ) .This book requires work, dedicated concentration and more than anything else, practice. You can easily live with this book for 6 months or more. Pattison's approach is very analytical and it deals only with lyrics and how to communicate them in a way that best transmits the emotional effect which the songwriter has in mind. The book goes far beyond Pattison's Coursera Songwriting course and his Youtube video lectures.I have found that for me, his techniques work best in rewriting my songs. There is so much here, that it is difficult to implement it all in the real-time process of songwriting. But once I have written a song, I can go back and apply his techniques to improve my songs. Especially interesting is his technique to use the 5 rhyme-types (perfect, family, additive/subtractive, assonance, consonance) and a rhyming dictionary as a search engine to brainstorm ideas to write a song from a concept or a title. I have never heard anyone else use this method, but I find that not only does it work for me, it also opens my ear to more easily find rhymes other than the perfect rhyme.Some people will not have the patience to work through this book, and for them, it will be a waste of money to buy. But I really like the book and it has taught me a lot of useful information to improve my songwriting.

the ideas and systems being set in place very early on in this book have gotten me more focused and thoughtful of the craft. it is a great book, one I knew I would want in a hardcopy, not kindle, as it feels better reading it in a book for some reason. that said, if you are struggling with writing lyrics or just need a boost, this is top advice from a master of the method. very much worth the money. there are a lot of excercises. I am doing some of them, most, but not doing all if they seem too much. there is a lot of emphasis on a writing class, which sounds nice, but I am not in one, so this is the next best thing. I think people already writing lyrics would do well to buy this.

I have never been a lyric writier. I wanted to remedy that deficiency. But do I have the talent, creativity, skills to do it? The books I had bought to help me weren't helping. They dispensed facts. Prosody, rhyme, form, blah, blah. This book is different. Pat is a real, breathing teacher. From the first chapter, he has you on a program designed to rewire the way you think--to harvest the rich garden of word memories you have stored away in your brain. To systematically build tables of nouns and verbs that will serve your song. To then really understand rhyme and prosidy. You learn by doing--not by reading and examining other people's songs. It's all about you and your innate skills plus the necessary new skills to harness them. I feel liberated!

I heard about this author and book from CD Baby’s podcast, DIY Musician. After songwriting for over two years, this is my first lyric help book I have purchased and while I’m only on page 27, so far I have not been disappointed. Pattison gives a nomenclature for techniques I was already using and expands and encourages the reader in those areas. It has been a creative blast for someone not only to give me permission but to give me an assignment to engage daily in creative writing. Regarding the very first exercise, daily 10-minute Object Writing, instead of picking random objects, pick objects/concepts within current song ideas you’re developing and apply his other concepts within that time. Powerful exercise. Thank you, Pat! Write on, creatives!!

Great book! I have been trying to tap into my creative side a bit more and get over my writer's block. This is definitely helping! It goes in depth on the structures of writing, rhyming, metaphors, and tons more. I especially love object writing, as it's helped a lot with new material and tapping into the "showing" side of my lyric writing and just seeing things in general in a more visual way. I definitely recommend this book, along with The Artist's Way.

Like all art forms, lyric writing is subjective. For some, this book is a 5 star eye opener, for others it will be a 2 star snooze. Me, I'm kind of right in the middle. It can be a little over analytical, for my taste, but there are some very useful tools in in here that will definitely expand your horizons. I'd be hard pressed to believe that any writer couldn't find value on these pages. No doubt I will be implementing several techniques going forward. Go in with an open mind and you'll find this a resourceful read.

Bought one for me. After browsing through the book I thought my friend would also find this useful so I bought one for him as well. This gives you strategies and homework to help with your song writing. I am only a couple chapters in but I like what I have seen so far.

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• Sales Rank: #1203811 in Books
• Published on: 2015-01-13
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x .8" w x 6.00" l, .13 pounds
• Binding: Paperback
• 32 pages

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• Sales Rank: #722184 in Books
• Published on: 2007
• Original language: English
• Dimensions: .0" h x .0" w x .0" l, 2.07 pounds
• Binding: Paperback

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* How do I begin to plan my research?/par0/par0/
* How can I be sure that I am collecting useful data and analysing it appropriately?/par0/
* Do I need a sophisticated understanding of statistics in order to carry out high quality research?/par0/
If these are questions which concern you, then you will find great support in this reassuring and down to earth book. It tells the story of five postgraduate researchers on their journey to successful completion of Master of Education or PhD degrees. Four of the five were new to research, had demanding full time jobs and so were researching part time - and at a distance. All four undertook quantitative studies and even though two of them claimed to be 'afraid of stats' at the beginning, they all succeeded in producing quality theses. The fifth researcher had previous relevant research experience and had an award which enabled her to carry out a full time qualitative investigation at doctoral level. All five faced sharp learning curves at various times but they learnt from their experiences, as we all do. They discuss very openly some of the mistakes they made, the lessons they learnt and, with hindsight, how they might have done things differently./par0/
A comprehensive glossary, key quotations in boxes and detailed annotated further reading combined with a straightforward writing style make this an invaluable text for any researcher.

• Sales Rank: #5954224 in Books
• Published on: 2002-09
• Original language: English
• Number of items: 1
• Dimensions: 8.50" h x .71" w x 5.40" l, .85 pounds
• Binding: Paperback
• 288 pages

Review
“This is an excellent companion volume to Judith Bell’s best-selling Doing Your Research Project…If you are embarking on research in the humanities or social sciences, this offers a supportive and well-informed account of the approaches you might take.” – www.mantex.co.uk (Mantex Info Design website 2003-10-30)

About the Author
Judith Bell has worked as a university lecturer, head of department, vice principal in colleges of further education, course team writer for the Open University and as one of Her Majesty's Inspectors of Schools specialising in further, higher and continuing education. She now holds the honorary post of Special Professor in the School of Continuing Education at the University of Nottingham. She is the author of Doing Your Research Project which is now into its third edition.

Clive Opie is Head of Education Centres at Manchester Metropolitan University. Formerly, he was a lecturer in the School of Education at the University of Sheffield and Director of the School's M.Ed programme in Singapore.

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PDF Download Basic Statistics and Pharmaceutical Statistical Applications (Pharmacy Education Series)By James E. De Muth

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• Sales Rank: #999062 in Books
• Brand: Brand: CRC Press
• Published on: 1999-06-18
• Original language: English
• Number of items: 1
• Dimensions: 9.50" h x 6.50" w x 1.25" l, 1.10 pounds
• Binding: Hardcover
• 624 pages

• Used Book in Good Condition

Review
"...provides a competent introduction to statistical methods and they will find the descriptions easy to follow." -- Biometrics, 2000

About the Author
De Muth; James Univeristy of Wisconsin, Madison, USA,

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